Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
292161 | 2025-07-06 02:28:31 | 174.85 | 100% |
292160 | 2025-07-06 02:27:30 | 159.54 | 97% |
234354 | 2024-06-21 22:04:09 | 114.54 | 97.4% |