Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
5039 | 2020-06-17 19:07:57 | 87.79 | 97% |
3693 | 2020-04-12 21:09:01 | 87.61 | 98% |
3252 | 2020-04-01 12:08:14 | 95.51 | 98% |