Text race history for Kannan (kannan12)

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Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.

Game Time WPM Accuracy
2408 2018-02-02 15:23:58 68.24 97%
2111 2017-12-12 21:12:09 66.51 96%