Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
5704 | 2020-10-27 14:44:13 | 72.55 | 97% |
5235 | 2020-10-12 13:21:28 | 67.96 | 97% |
1617 | 2020-03-28 14:17:00 | 69.06 | 97% |
434 | 2019-11-29 16:57:43 | 58.10 | 96% |