Emil (emle10)

Race #11441

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Official speed 94.59 wpm (65.46 seconds elapsed during race)
Race Start July 4, 2020 8:21:56pm UTC
Race Finish July 4, 2020 8:23:02pm UTC
Outcome No win (3 of 5)
Opponents 2. superfastblinkythingthatsdanci (100.86 wpm)
4. mb031 (78.69 wpm)
5. 1934__ (77.11 wpm)
Accuracy 98.0%
Points 152.92
Text #3640965 (Length: 516 characters)

Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.