Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
39167 | 2018-08-11 07:41:04 | 74.12 | 99% |
34781 | 2017-09-29 16:23:27 | 73.67 | 97% |
33756 | 2017-09-17 04:32:06 | 69.12 | 98% |
33151 | 2017-09-13 07:08:52 | 72.56 | 98% |
30203 | 2017-08-24 18:21:42 | 65.48 | 97% |
28703 | 2017-08-13 05:12:39 | 69.95 | 98% |
28235 | 2017-08-10 09:18:11 | 66.21 | 97% |