Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
| Game | Time | WPM | Accuracy |
|---|---|---|---|
| 5136 | 2018-12-12 02:07:28 | 63.81 | 94% |
| 4368 | 2018-12-08 04:42:38 | 54.66 | 94% |
| 3174 | 2018-11-28 03:12:42 | 67.87 | 96% |