Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
15003 | 2019-01-30 02:27:10 | 113.90 | 98% |
13931 | 2018-10-21 22:16:50 | 105.38 | 98% |
7485 | 2017-09-10 13:32:26 | 102.99 | 98% |