paperboy ditty (wordracer888)

Race #118573

View Pit Stop page for race #118573 by wordracer888Ghost race

View profile for paperboy ditty (wordracer888)

Official speed 118.38 wpm (52.31 seconds elapsed during race)
Race Start July 27, 2017 11:36:25pm UTC
Race Finish July 27, 2017 11:37:18pm UTC
Outcome No win (2 of 4)
Opponents 1. pokenonquit (124.32 wpm)
3. vicissitudes2 (115.83 wpm)
4. renissia (108.22 wpm)
Accuracy 98.0%
Points 191.39
Text #3640965 (Length: 516 characters)

Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.