View Pit Stop page for race #949 by miniluigi — Ghost race
View profile for Kevin (miniluigi)
| Official speed | 104.40 wpm (59.31 seconds elapsed during race) |
|---|---|
| Race Start | December 5, 2017 12:09:58am UTC |
| Race Finish | December 5, 2017 12:10:58am UTC |
| Outcome | No win (4 of 5) |
| Opponents |
1. deroche1 (139.48 wpm) 2. bblaise (133.45 wpm) 3. jlachney (120.71 wpm) |
| Accuracy | 98.0% |
| Points | 168.78 |
| Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |