View Pit Stop page for race #3587 by karanjain18 — Ghost race
View profile for Karan Jain (karanjain18)
| Official speed | 78.73 wpm (78.65 seconds elapsed during race) |
|---|---|
| Race Start | July 10, 2019 11:01:25am UTC |
| Race Finish | July 10, 2019 11:02:44am UTC |
| Outcome | No win (4 of 5) |
| Opponents |
1. seez (93.82 wpm) 2. mcnsnipe1 (85.12 wpm) 3. lockstock (84.94 wpm) |
| Accuracy | 96.0% |
| Points | 127.28 |
| Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |